Welcome to the personal website of Matthias Horx and Oona Strathern!
This is intended as a short overview of our work and our personal ideas and beliefs about futurism and trend research.
As well as an introduction what we think futurism is, there is a summary of main speech topics, interesting quotes, book tips
and some examples of our company's published trend research in English.
Seoul, South Korea
World Design Cities Summit
23-24 February 2010
How will the cities of the future look? And what on earth was a German Futurist doing in Korea.
Matthias Horx was invited to give the opening speech for World Design Capital Conference.
The event takes place every two years in a different city and highlights how design in all its forms impacts on urbanisation.
Here you can read reports on redesigning cites from the conference in English and Korean....
>> Read more
The Future House Project:
A live experiment with smart technologies.
New energy concepts and family lifestyles of the 21st century. Grand opening: 2010.
www.zukunftshaus.at
Succeed 01/10:
Throwing fear overboard.
Matthias Horx sees the current economic crisis as a productive process for a necessary change in the economy, politics and society.
Read more >>>
Looking Back to the Future
In his latest work, Matthias Horx draws lessons from the past and warns of the danger of anxiety and collective hysteria.
Horx himself takes an optimistic view of the future and urges readers to see change as an opportunity to be seized.
ARTS.21 talks to Horx about his vision of the future.
4th European Futurists Conference Lucerne 2008
Matthias Horx:
"The Futurist's Paradox"
Is it really good to know the future?
How expectation, chance and error make the world go round.
Why we can predict more and more things - new developments in probability sciences and data management.
The future of futurists: How we can survive and thrive in the ever growing market of predictions.
How We Will Live:
A Synthesis of Life in the Future
In a synthesis between fiction and non-fiction this book takes
us on a journey of possible human development through the next 100 years.
It looks at the big socio-cultural shifts and asks challenging and provocative questions about everything from birth and belief to death and disaster.
Read the introduction and more --->
Oona Strathern:
A Brief History of the Future
How visionary thinkers changed the world and tomorrow's trends are "made" and marketed.
A Key Book for Trend and Future Research.
More information
Order a signed copy